Designed and managed content for local soccer publication covering the 2018 World Cup
Brand Identity, Graphic Design, Pagination, Illustration, Ad Design
The Project in detail
Explosive Marketing took over production for the annual soccer magazine, and I was asked to create a new identity for the company's publication branch, El Nuevo Día, as well as a new tone which differentiated the publication from its former owner. Stylesheets and color schemes were used to create a cohesive identity throughout the publication. I also created all the graphics and illustrations to keep the look throughout.
I incorporated custom data visualizations to enhance the content, since the magazine not only took a look at the upcoming world cup, but also included historical content about the teams and the game.